Category Archives: Tools

Today’s tip is about photos. We all have them. We all post them. We all love looking at them. But are we all getting maximum exposure from them? Probably not. Tag Each Photo With Your Page Name And An Influencer’s … Continue reading →

Social media is a game changer for public relations.  It is bringing new challenges and opportunities to the profession and to savvy pros.  Listed are seven ways that social media is changing PR, and how we are adapting them as … Continue reading →

Every app, every news service, every online community requires a profile these days. Problem is, many of us sign up not thinking about what might happen if somebody did a “fly-by” and clicked on our profile. Maybe a potential student? … Continue reading →