Monthly Archives: January 2011

What is Social CRM anyway???

Posted on January 26, 2011 by andrewodom

We aren’t talking about the tool. We’re talking about a commitment that most have already made. You manage relationships that you have with your customers past, present, and future. Most use a CRM or Lead Management tool to make it … Continue reading →

Posted in Must Read articles | 4 Comments

You like me. You really like me!

Posted on January 21, 2011 by andrewodom

How can you quickly encourage people to become followers of your Facebook campus Fan page? This is probably our most difficult and misunderstood challenge in social media. Everyone knows you can lead a horse to water but you can’t make … Continue reading →

Posted in How To | 5 Comments

Competitor Research Through Facebook

Posted on January 19, 2011 by andrewodom

Facebook is one of the top social networks for businesses, and another one where you can find out a lot of information about your competitors’ strategy and fan interaction. Finding Your Competitors Again, just like with Twitter, you can find … Continue reading →

Posted in Must Read articles | 4 Comments